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Michelle Weinstein, AKA The Pitch Queen, is the host of Success Unfiltered, which features an array of unique and inspiring guests. She talks to all kinds of innovators and achievers, including multi seven and eight figure entrepreneurs, Shark Tank veterans, authors, performers, and investors.

Her guests share their most intimate stories, no holds barred. It’s the raw and vulnerable stuff that you don’t always hear about, like major rejections, epic failures, and unrelenting setbacks.
They share their most inspiring stories of overcoming adversity, never giving up, and achieving success beyond their wildest imaginations.

She created this podcast to help entrepreneurs realize that they are NOT alone. Everyone who has attempted something epic has had their share of setbacks, failures, and NOs. By sharing unfiltered stories from extraordinary individuals who overcame hardships and ultimately achieved their version of success, her hope is to inspire others to stay in the game and hold out for their own dreams.

Her mission and goal is to inspire rising entrepreneurs to break through barriers, overcome obstacles, and make a bigger impact in the world. It’s her passion to show people how to take action, own their value, and grow their top-line revenue. You CAN build a successful and flourishing business and make a global impact by doing what you love, and Success Unfiltered will inspire you ever step of the way!

https://www.thepitchqueen.com/podcast-success-unfiltered/

Jul 17, 2019

112 | Christa Orecchio Shares How You Can Eliminate Entrepreneurial PTSD

Do you ever feel like you have PTSD and trauma from your entrepreneurial journey?

Christa Orecchio, founder of The Whole Journey is a clinical and holistic nutritionist with a passion for helping as many people as possible to heal and achieve vibrant health. Christa combines her holistic and scientific knowledge to help people heal from the root cause using food as their medicine with a mind, body, spirit approach to wholeness.

She has 10 years of private practice experience, is a local and national health TV show host, bestselling author of How to Conceive Naturally and the creator of three revolutionary online health programs to help people recover their digestive, hormone, and emotional health. She served over 1,000 private clients and 20,000 customers online.

How do you recover from the stress of being a full-time entrepreneur? Sometimes, we go through so much stress with this 24/7 sales career that it feels like we have PTSD.

For many of us, it’s all about finding those “stress triggers” and proactively taking care of them before they cause damaging stress. 

I’m almost two years into this business, and I’ve found that for me, having systems in place helps everything run smoothly, and avoids that stress and burnout before it even starts.

My team uses Dropbox and GDrive - Google Drive - and that keeps us organized. Internal processes, whether you’re a one-entrepreneur show, or have a team that helps you get everything done, helps control the overwhelm.

Everyone of my team of five members can access anything that they need. Even The Pitch Queen interns are taken care of!

There are so many targets of stress that we don’t have control of, like our investors, or how a product launch goes, or if someone says YES or NO!

However, there are some things that we can control, and these help us to stop those stress triggers before they start!

This week’s guest on Success Unfiltered, Christa Orecchio, launched her gut health program, expecting only a few hundred to join. When thousands of people tried to join, her problems began.

Are you ready to see how organization and handling what you can control helps lead to a more peaceful and less-stressed business? You’ll find that this episode of Success Unfiltered is a MUST LISTEN!

Enjoy, and thank you for listening and tuning into Success Unfiltered!

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Special thanks goes out to Christa Orecchio for taking the time to chat with Michelle. Be sure to join us next week for our next new episode!

Are You an Overwhelmed Solopreneur? It’s time to start bringing in the help you need and stop your business from running YOU. But where do you start? How do you know who you need to hire, and how do you hire someone with confidence and trust? I’ve got your back! Learn how to put together the DREAM team for your business with my FREE guide “Building Your All-Star Team: A Guide To Hiring The RIGHT People To Skyrocket Your Business”. Click HERE and get your sanity back!

Here are a few key secrets we talked about in this episode:

  • Michelle introduces Christa Orecchio.
  • Christa shares about her business and transformation from private practice to creating courses online so that she could help even more people: she went from helping 1,000 people over 8 years, to being able to help 20,000 people over 4 years!
  • Her first crisis came when she launched a gut health course: Christa expected a few hundred to join the program, and had thousands purchase. They actually crashed the sales page.
  • Christa’s problems multiplied when her customer service team told her they were working and charged her, but didn’t actually do any of the work. Her supplement supplier also couldn’t meet the demand, and just gave up!
  • To fix the problems, Christa offered extra webinars for her purchasers, and was transparent with them about what was going on.
  • For their next launch, Christa decided to be proactive. She hired a new customer service team, and prepared a million dollars worth of supplements in inventory. 
  • Then, a business partner approached Christa and asked her to lower the price of the program. She said NO, because the price was just right to be able to provide excellent care. When she said NO, he emailed her entire waitlist and said that he was NO longer supporting the program!
  • Christa was able to revamp and find new partners, but in the end had to break apart the supplement kits and sell them separately to recoup the million dollar investment.
  • “It's really how you show up in the moment, and you've got to be resourceful as an entrepreneur; you've got to feel failure, anxiety, overwhelm; like, cry it out for a minute, and then pull yourself together and move forward with emotional detachment and keep your eyes focused on the goal and on end solutions.” ~ Christa Orecchio
  • How to avoid this kind of situation? Clear communication is everything!
  • Help everyone on your team take radical personal responsibility for their role: this helps the whole business run better!
  • Find the right people with the right skill set, and teach them how to work with you! Don’t be a people pleaser, and if they can’t work with you, then they aren’t a good fit.
  • Your partners are a conduit of trust: they have a tribe of people who know, like, and trust them, and when they partner with you, they transfer that trust to you! Be picky about your partners, and only find those who are serving their tribe the way you want to serve.
  • “As an entrepreneur, you're either managing overwhelm or isolation.”  ~ Christa Orecchio
  • To avoid some of the overwhelm, get organized! Know where everything is that you need; use tools like Google Drive or Dropbox.
  • “I'm going to die someday, so I have to get everything that's inside me out into the world just in case.” ~ Christa Orecchio
  • Christa shares what she would tell her younger self.

Connect with Christa Orecchio:

Are You an Overwhelmed Solopreneur? It’s time to start bringing in the help you need and stop your business from running YOU. But where do you start? How do you know who you need to hire, and how do you hire someone with confidence and trust? I’ve got your back! Learn how to put together the DREAM team for your business with my FREE guide “Building Your All-Star Team: A Guide To Hiring The RIGHT People To Skyrocket Your Business”. Click HERE and get your sanity back!

Music produced by Deejay-O  www.iamdeejayo.com